Branding, Design & Interactive
Design for a hypoallergenic modeling compound.
PILóS is a hypoallergenic, non-toxic, non-staining, reusable modeling compound for young children ages 4+ for arts and craft purposes and educational use. Due to its creative and educational applications, modeling compounds are supplied mainly by Play-Doh and Crayola (Model Magic). However, mothers want safer alternatives for their children, and few brands provide a solution. PILóS offers natural product that is softer and easier to mold and store. By being hypoallergenic, it is also safer for children to handle compared to other leading brands. With the use of bright colors and simple design, PILóS features fun characters that children can easily identify and play with.
Graphis New Talent Annual 2018 Merit Award